Schema Sniffer
Paste a URL. Get a verdict on your structured data: what is broken, what is thin, what is missing for the page type, written up in plain English. Includes paste-ready JSON-LD for the gaps.
Free tools
Small tools, honest answers.
A growing set of free tools for the questions that come up in SEO and AI visibility work. No signup, no dashboards, no upsell dressed up as a result. If the tool says something is broken, it is.
LLM Visibility Audit
Three real prospect prompts, run across Claude Haiku 4.5, Gemini 2.5 Flash and GPT-4o-mini. See whether your brand actually comes up when an AI assistant gets asked a buying question in your category.
More tools land here as they are built. If there is a particular check or generator that would actually save you a Tuesday afternoon, tell me.
Beyond the tools
If a tool turned up something messy.
The free tools find the problem. The paid work fixes it across the whole site, measures the lift, and stays on it as the engines change. That is the actual job.